"Aim to help our customers achieve the end result they need in whatever is the most effective way for them. "

- Anonymous

Impact of Business Analytics

Quick Stats

CIOs rank analytics as the #1 factor contributing to an organization's competitiveness.
Top performing enterprises use business analytics 5x more than lower performers.
Professionals with a certification in analytics earn anywhere between 5 - 12lac INR per annum.


Analytics and analysis
Clearly differentiate between analytics and analysis and explain the concept of insights.
Business analytics
Help your organization by giving insights using business analytics.

Who Should Attend

  • Engineering Students
  • B.Com/M.Com Graduates
  • Aspiring Analytics Professionals
  • Job Seekers on Research, Big Data, etc.

Course Outcome

After completing this course, the learners will be able to :
  • Understand how organizations benefit from analytics.
  • Know about the broad types of business analytics and understand their applications under different business scenarios.


  • What is Business Analytics?
    • Describe business analytics
    • Describe the evolution of analytics beginning with “scientific management” to its present form
    • Describe the differences between analytics and analysis and explain the concept of insights
    • Describe the broad types of business analytics
  • Case for Business Analytics
    • Describe how organizations benefit from using analytics


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